Top 5 Website Mistakes That Are Costing You Customers

Your website is often your first impression—and it could be making the wrong one. Many small business owners unknowingly make design mistakes that drive visitors away and cost them leads. Here are the top five website blunders and how to fix them with HawtPawket.

1️⃣ Slow Load Time

If your website takes more than 3 seconds to load, 53% of users will abandon it. Speed is critical for both SEO and conversions. At HawtPawket, our sites are built lightweight and fast to keep visitors engaged.

2️⃣ Not Mobile-Friendly

Over 60% of web traffic comes from mobile devices. If your site isn’t responsive, you’re alienating a huge portion of your audience. Every site we build is mobile-first and optimized for performance on all screens.

3️⃣ Poor Navigation

Confusing menus or missing call-to-actions can leave users frustrated. Your site should guide visitors toward action—like calling, buying, or booking. Clear navigation boosts both user experience and SEO rankings.

4️⃣ Weak Branding or No Visual Identity

Stock templates and generic fonts don’t build trust. A strong brand identity, including a logo, consistent colors, and messaging, is vital. We create fully custom websites that align with your business’s personality.

5️⃣ No SEO Optimization

If your site lacks meta tags, proper heading structure, or fast performance, it’s not getting found. We optimize every HawtPawket website to be search engine friendly from day one.

Conclusion

Your website should be your hardest-working employee—selling, informing, and converting 24/7. Fixing these five issues can mean the difference between being ignored and getting booked. Ready to upgrade your site? Order your custom site from HawtPawket today and turn visitors into customers.

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